lunch bag

Take your lunch in style with our natural canvas bag ...lightweight, with a snap closure, it has a removable plastic lining, and is the perfect size to take a thermos or water bottle as well as your favorite lunch!

happy easter !

the farmstand down the road is stocked up with plants for sale for easter...just loaded up my trunk with white daffodils, hyacinths, tulips and easter lilies to put all around the house...i bought pots of purple hyacinths and grape hyacinths for my family to bring for easter lunch...we are getting in our garden supplies and gifts for our pop-up event on may 21st !

happy earth day!

our signature market bag in burlap with jute strap, is plastic lined, the perfect carry-all...I use it for groceries, laundry, recycling, plants, flea market shopping, road trips...it's lightweight, waterproof, and spacious...i discovered these bags years ago and used them for photo shoots and always kept a stash of them in my car...
they kept everything organized and were easy to carry around and looked good too!
I tracked down the company that makes them and we customized them in this size and stamped them with The New General Store logo...A great item to invest in for earth day!

Martha Stewart Living: Great Finds

look for our rugosa rose jelly in the may issue of Martha Stewart Living magazine under "great finds"!

coming up in martha stewart living!

check out the new may issue of martha stewart living and see our "rugosa rose" jelly featured in the great finds section! perfect with brioche toast, scones with cream, a glaze for making fruit tarts, a light cheese board accompaniment, or maybe a delicious crepe filling.... made of natural rose petals and rose hips that grow wild on the beaches of long island, this light fragrant jelly is summer in a jar!

our spring online shop is almost ready...

just waiting for a few more deliveries of our favorite products and we'll be up and running! please check in with us in a few days...

new table setting products

we're unpacking all our new products for the May pop-up and our on-line shop...
handmade glass tumblers, napkins from fog linens, barbara eigen pottery...
photograph by marili forastieri